In today's video, we'll talk about how an artist can become a brand and, most importantly, why you need it. After all, there is a whole ocean of other creative people around and it is very easy to get lost among them - if you don’t “brand” yourself in time, then people will soon stop associating your Art with you. Or any other artist will be able to fill your niche or even pass off his drawing as yours or vice versa.
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