The third-generation Innova was launched in the Philippines on 22 June 2023 as the Toyota Zenix In marketing materials, the Innova nameplate was dropped to avoid confusion with the second generation and diesel-powered Innova which is still on sale and locally assembled. However, the Zenix retains the physical 'Innova' emblem. It is offered in two grades: 2.0 V with the M20A-FKS petrol engine and 2.0 Q Hybrid with M20A-FXS hybrid powertrain. Toyota Safety Sense is standard on the latter.
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