Spencer Claeys turned a $500 investment into a $8,000 a month cleaning business startup, Northwest Pro Wash. Maybe most impressive, he gets tons of leads from spending just $150 a month on marketing. We’ll find out how he grew his cleaning business without a massive advertising budget in this interview.
Learn how to start your own cleaning business step-by-step: https://bit.ly/4c9u2t9
Spencer started Northwest Pro Wash after college. He was tired of bad bosses and low pay, but loved working outside and interacting with people. This made a roof and gutter cleaning business an ideal fit for his skills.
In today’s interview, we’ll get Spencer’s advice on how to start a cleaning business from scratch without needing to spend a ton of money up front. We’ll find out what equipment and cleaning supplies he uses, how he attracts customers (and keeps them coming back as repeat business), and what skills are a must-have for a cleaning business owner.
While he doesn’t spend a lot on advertising, Spencer does have a large social media following, with 60,000 subscribers on YouTube and over 210,000 on TikTok. He’s also recently started a podcast to grow this online following even more. He’s been so successful at social media marketing that he’s done marketing consulting for other roofing businesses. Today, you’ll hear how he built a social media presence for his business and how he uses it to grow his revenue.
Resources:
https://bit.ly/3WNslgM - Start or Grow Your Business with UpFlip Academy
https://bit.ly/4c9u2t9 - Start your own business using Chris's strategies with the 7-Figure Cleaning Business Blueprint
https://nwprowash.com/ - Find Out More About Spencer's Cleaning Business
Timestamps:
00:00 - Start
00:24 - How NW Pro Wash started
00:57 - Revenue and profit margins
01:50 - Building brand awareness
02:20 - Job site walk-through
03:48 - Cost to start
04:25 - Using Facebook marketing
05:37 - Getting customers from day 1
06:12 - Tools and equipment
06:47 - Tips for using Facebook
08:12 - Roof cleaning supplies
09:14 - Biggest challenges
10:09 - Running as a side hustle
11:13 - Fan blitz
13:19 - Starting with no money
14:16 - Engaging social media content
15:00 - Solar panel cleaning
16:16 - Where to get equipment
17:30 - Work-life balance
18:13 - Advertising budget
19:10 - Advice on getting started
19:48 - Mistakes business owners make
20:34 - Coaching
21:34 - Last thoughts
22:28 - Outro
#cleaningbusiness #cleaningbusinessstartup #cleaningcompany