In this episode of the Price Sell Paint podcast, Jon Bryant and Michael Murray dive into the controversial topic of virtual estimates. Can they really work for your painting business? Jon and Michael share their experiences, from the early days of experimenting with tools like Groundwork to designing a fully virtual process for cabinet painting. They discuss the surprising results, including challenges with lead conversion and the broader implications for the painting industry. Is a seamless, Amazon-like experience possible in the trades? Tune in to find out.
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00:00 – Introduction to Virtual Estimates
03:04 – Exploring Client Expectations
05:45 – Building Trust in Virtual Sales
08:18 – Implementing Virtual Sales Strategies
10:46 – Analyzing Results and Lead Conversion
16:51 – Challenges in Virtual Estimating
13:37 – Understanding Target Audience Dynamics
18:42 – Future of Virtual Estimates in the Industry
30:01 – Trust and Quality in the Painting Industry
34:24 – The Evolution of Customer Expectations
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