Across cultures, resilience and wisdom are often passed down through generations, shaping how we navigate adulthood. Inspired by the famed Moran community, #HoloLolo is a soulful track performed by Assam local #shankurajkonwar, as he tells the story of the challenges of navigating adulthood along with #shalmalikholgade, who brings her unique perspective. A variety of cultural instruments - namely the toka, gogona, and siphung, play an integral role in the composition, bringing alive the sounds of Assam, elevated with supporting electronic soundscapes.
Listen to HOLO LOLO - http://umgindia.lnk.to/HoloLolo
*CREDITS*
Composer: Shankuraj Konwar
Singers: Shankuraj Konwar, Shalmali Kholgade
Folk melodies and lyrics collected from Sarat Moran
Lyrics: Himanshu Sutiya Saikia (Assamese) & Shloke Lal (Hindi)
Music Production & Sound Design: Ishan Das
Music Arrangement: Ishan Das, Shankuraj Konwar
Keyboards: Mrinmoy Sarmah
Percussions: Hriday Baba
Drums: Nawaz Hussain
Bass: Deepu Saikia
Guitars: Ishan Das
Acoustic Guitars: Ishan Das, Bhaskar Saikia
Sifung & Been: Lakhinandan Lahon
Assamese Dhol: Lachit Boruah
Backing Vocals: Arindam Hazarika, Rishabh Borchetia, Pratikhyaa Sarma, Bornalee Deuri, Gauranga Shekhar Sharma
Backing vocals designed by Shankuraj Konwar & Ishan Das
Drums & Dhol Mix: Trihangku Lahkar, Assisted by Bidyut Jyoti Mohan
Mixed & Mastered by Hanish Taneja
Hindi Subtitles: Devesh
Shankuraj Konwar’s Mgmt: Madmax Ent.
Shalmali Kholgade’s Mgmt: Collective Artists Network
*PRODUCED, DISTRIBUTED & MARKETED BY*
Universal Music India and UMG for Brands
Executive Producer: Devraj Sanyal
Chairman & CEO, India & South Asia; SVP Strategy, AMEA (Africa, Middle East, Asia) Universal Music Group
Business Head: Preeti Nayyar
A&R Head: Sajid Maklai
Project & Marketing Head|A&R: Navneet Sodhi
Creative Head & Showrunner: Prannoy Mathews
Creative Director: Sehar Kaur
Executive Lead- Artist, Content & Market Operations: Lay Vakil
Marketing Lead & Project Manager: Saumitra Gupta
A&R Lead: Yash Nangare
Operations Coordinator|A&R: Siddhant Kini
Legal Head: Manvi Mrinalini
Finance: Raj Chettiar
Accounts: Rahul Patil
External Legal Advisor (DZA): Sunil, Shivani, Aakansha, Pratyusha
*VIDEO PRODUCTION*
Production House: EO2 EXP
Producers: Rishabh Agrawal & Risheeta Agrawal
Director: Rohan Shetty & Sanjna Krishnan
Creative Director: Nisha Vasudevan
DOP: Sourabh Waghmare
Exec Producer: Farzeen Khan
Assoc. Producer: Manab Saha, Romin Yazeshani
Finance Controller: Karpu Swami
Director’s Asst.: Mehak Matharu
Creative Director Social Content: Smera Juneja
Creative Lead Social content: Vidhi Agrawal
ACD: Shamita Reddy
Chief AD: Pratik Punjabi
AD Team: Akshita Agarwal, kanav, Nanda Kabir
Direction Intern: Pushpendrika, Tanisha
Choreographer: Dhanraj Panchal
Asst. Choreographer: Jai Prakash Malhotra, Pawan Singh
Choreography Cultural Consultant: Sunayana Dutta
Collaborator: Surabhi Das
Bihu Dancers (Assam): Gayatri Borah, Sagarika Bhuyan, Maulishka Anant, Nikita Rabha, Sumi Sinha, Hiramoni Barman
Bihu Dancers: Larinsha, Bhagyashree
Featured Casts: Riya Verma, Saif Khan, Rani Singh, Mamta chetri, Miyochi Chetri, Roshan Chetri, Praan Om
Storyboard Artist: Rohit V
2nd Unit DOP: Yash Mayekar
1st AC: Aniket Desai
Gaffer: Amrut Shinde
Steadicam Operator: Burzi Dharmedra
Focus Puller: Rahbar Khan, Rupesh Shinde, Nilesh Shinde
Production Asst.: Rupali Khandelwal, Kaif
Line Production: Sivanar Konar
Assoc. LP: Ankit Kothari
Production Manager: Mautaseem Khan, Ajay
SFX: R.N Effects
Production Designer: Shimona Bagdi
Production Designer Asst.: Garima Rana
3-D Sketch Artist: Shaival
Set Dresser: Shriya Patkar
Product Stylist: Fatima
Costume Stylist: Sallony Mahendru & Lovedeep Guliyani
Costume Asst.: Mehul Singla, Khushi, Pallabi Talukdar
Dressmen & Tailor team: Sameer Shaikh
Hair & Make-up: Neha Parmar
Team Shalmali -
Costume Stylist: Anshika Verma
Asst. Stylist: Tanisha Bhatia
Makeup: Nishi Singh & Mohd Asif
Hair: Prem Nair
Post Production:
Head Of Post Production: Priti Rai
Assoc. Post Producer: Rishabh Agarwal
Asst. Post Producer: Vidhi Parikh, Bharti Jha
Offline editor: Sarthak Cheema
Asst. Offline Editor: Adarsh Kanojia
Online Studio: Splice Studioz
Online Artist: Ajinkya Jadhav
Assoc. Online Artist: Sujal Shetty, Dhanesh Ghanate
Grade Artist: Ivan, Nube Studios
DIT: Aryanchit Team
BTS/Social Content:
Shoot Team: Doozyworks
Content Director: Brian Saldanha
Content Post Prod: Post Box 28
Post Producer: Akshay Gade
Editor: Kenneth Luiz, Pranav Mandole, Nitesh Vaje
Online: Ronak Rughani, Aayush Mathur
Studio Asst.: Vijay Vaghela
Post Producer: Devanshi Sayta
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