🌪️ Crisis communication for companies: How to master every challenge! 🌪️
Serious crises don't just affect large companies! Any company, whether small or medium-sized, can find itself in difficult situations. In our latest video, we show you how crucial the right communication is during times of crisis and how you can steer your company through the storm!
🔍 What can you expect in this video?
The importance of crisis communication, especially for SMEs
Different types of crises and their causes
Creating an effective crisis communication plan
Strategies for communication during and after the crisis
Important tips for identifying and analysing risks
Learn why a transparent and empathetic approach to stakeholders and customers is crucial in times of crisis and how you can respond to unexpected challenges.
Click here for the article: https://www.exali.com/news/crisiscommunication-sme/
Chapter:
00:00 Intro
00:36 Communication Strategy
01:23 Types of Crisis
02:20 Crisis Communication Plan
03:03 How to react on a Crisis
03:36 After the Crisis
04:15 Outro
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Camera: ©Jan Mörgenthaler
Moderation: ©Kim Raschke
Cutter: ©Jan Mörgenthaler
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