Ford (US) - 2000 Ford Focus - Preview Video (1999)
• it's huge - 80 million Echo Boomers alone
- They're media savvy
- They're spending money
- They influence others
- They're forming opinions now
They're the future
The Car
• It's totally new
• It's different
• It's cool
• It's real
• It's connected
• It's for people
It's time to connect with the next generation of car buyers.
Focus is the car to do it. Now let's put the two together
The Focus Preview Video. Discover the car. Discover the market