Google Analytics 4 Tutorial – How To Get Started with GA4

Learn how to get started with Google Analytics 4 (GA4), including an overview of the interface, and introduction to reports, creating a new account and property, and how to install Google Analytics. In this video, we'll cover everything you need to get started, including a detailed walkthrough of the GA4 interface, an overview of key reports, and a step-by-step guide to creating your account and property. We'll also show you how to add Google Analytics to your website using Google Tag Manager. Plus, there's a quiz at the end to test your knowledge!

GOOGLE ANALYTICS TUTORIAL SERIES:
Lesson 1: (That's this video)
Lesson 2: Check Data, Link Ads & Search Console – https://youtu.be/-lXMJ95KocI
Lesson 3: Using Standard Reports – https://youtu.be/HoCVzkyiXe0
Lesson 4: Exploration & Advertising Reports – https://youtu.be/5hC0vF7LIKI
Lesson 5: Conversions (Key Events) & Audiences – https://youtu.be/e7WbzjsicLE
Lesson 6: Tips & Extra Resources – https://youtu.be/YahJhAXyuPY
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YOUR EXTRA RESOURCES:
○ Google Marketing Platform – https://marketingplatform.google.com/about/analytics/
○ Google's demo account – https://youtu.be/j9qS-BP4Vi4
○ Google Tag Manager tutorial series – https://www.youtube.com/watch?v=tQDdv_WqCgg&list=PL1vNrn711L8SnLqvJ_W0sofsVST7ldXXV
○ Google Analytics quiz – https://forms.gle/y4BHJzkb7rcsnKLW7
○ Google Analytics Glossary – https://www.lovesdata.com/blog/google-analytics-glossary
○ Full GA4 Course (paid) – https://www.lovesdata.com/courses/google-analytics-4
○ Google Tag Manager Course (paid) – https://www.lovesdata.com/courses/google-tag-manager

JUMP TO A TOPIC:
00:00 Introduction
00:46 Important interface features and reports
07:06 Creating a new Google Analytics account and property
12:36 Creating a data stream
14:28 Installing Google Analytics on your website
16:09 Install Google Analytics using Google Tag Manager
22:48 Next steps

TOOLS WE USE AND RECOMMEND:
○ Data connector – https://lovesdata.co/oOWkI
○ Cookie banner – https://lovesdata.co/letON
○ Email platform – https://lovesdata.co/zrLd7
○ Course platform – https://lovesdata.co/2Zzfq

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#GoogleAnalytics #GA4Tutorial #GoogleAnalyticsTutorial