Are you shy and afraid to pitch your ideas to companies? Do you want to earn passive income from your creativity? Meet Keanu, a self-taught designer who has licensed over 60 knife designs despite being extremely shy and not making prototypes! In this interview, he shares how he got started, his approach to reaching out to companies, and how he navigates the competitive world of product licensing. Learn his secrets to success, from finding the right companies to using CAD for virtual prototypes. If you want to earn passive income and have great ideas, this is a must watch!
http://www.keanudesigns.com
00:00 - Intro
00:39 - Keanu's Journey: From Student to Coach
01:14 - Licensing 60+ Knife Designs
01:54 - Working with Multiple Companies
03:03 - Finding Companies for Licensing
04:08 - The Initial Outreach Strategy
05:11 - Understanding Company Design Language
06:22 - No Prototypes? Using CAD for Virtual Prototypes
08:01 - Passion for Knives & Industry Knowledge
09:09 - Seeing His Name on Knife Designs
10:14 - inventRight’s Gateway Program
10:46 - The Importance of Trade Shows
11:57 - Can You License Ideas as an Introvert?
12:59 - Do You Need to Be a Salesperson?
13:32 - Licensing Agreements: Big vs. Small Companies
15:08 - Protecting Your Ideas from Theft
16:12 - Creative Process & Inspiration
7:15 - Coaching Other Inventors
18:31 - The Challenges of Licensing
19:40 - The Power of Passion in Licensing
20:16 - Final Advice & Closing Thoughts
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*About Stephen Key*
Award-winning inventor with 20+ patents and products sold worldwide. Co-founder of inventRight, bestselling author, and speaker on licensing and IP strategies.
*About Andrew Krauss*
Licensing expert with 25+ years of experience. Co-founder of inventRight and former president of one of the nation’s top inventor associations. Speaker at USPTO events and innovation advocate.
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