Ever been curious about the IPL's business model?
Step onto the field of sports business with Paroksh Chawla, CEO of ITW Catalyst, a powerhouse in sports marketing and consultancy. In this episode, we delve deep into the intricate workings of the Indian Premier League (IPL), uncovering its business model and global standing.
In the world of branding, IPL is a goldmine for companies looking to connect with a diverse audience. Amidst the glitz and glamour, do IPL teams emerge as profitable ventures? Paroksh sheds light on the financial landscape of IPL teams, offering valuable insights into their sustainability and revenue streams.
As we dissect the IPL calendar, we find that it's more than just a sporting event; it's a cultural phenomenon akin to Diwali in the first half of the year!
The IPL isn't just about seasoned players; it's also a platform for budding talent.
Discover how the league nurtures young cricketers and shapes the future of Indian cricket, sparking discussions on the role of youngsters in the upcoming T20 world cup!
Join us for a riveting conversation that uncovers the business behind the spectacle of IPL, leaving no boundary unexplored.
0:00 - Introduction
0:41 - Whats does ITW Catalyst do
1:29 - Fan parks in India
3:43 - IPL business model breakdown
8:26 - Is there too much Cricket?
10:00 - Are IPL Franchises profitable?
15:45 - Youngsters dominating IPL
18:45 - Why CSK, RCB and MI are followed teams
22:30 - Thoughts on R Ashwin Quote
25:37 - The Success of WPL
32:00 - Best Brand Campaigns
42:40 - Complete Revenue stream of IPL
46:20 - How to get IPL tickets?
49:39 - Life in sports management
55:05 - India v/s Pakistan Rivalry
59:00 - Sports tourism
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