In this video podcast, Jay Jajal, Founder of Jaywalking, shares how he built a lifestyle brand using Instagram that has made Rs 100 Cr in 4 years.
Watch the full episode to know more...
📌(HIGHLIGHT VIDEO) How This Guy Makes Rs 30 Cr/Yr From Instagram By Building Community: https://youtu.be/FgLjPDYtfS8
📌Listen to this episode on Spotify: https://open.spotify.com/episode/3bBPyPN7BQDo9wMPwzmfWI?si=a98e2e25a4b849d2
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00:00 Intro
00:45 Tattoo Event (Power of his community)
03:37 Selling expensive things in India
04:26 1 Mn Followers vs 100K community
06:03 How to create a new market?
06:57 Why Jay’s brand became successful?
09:45 How to learn sales?
11:30 How he maintained his brand’s hype?
12:45 Depending too much on Instagram
13:26 How to stand out on Social media?
15:45 How Jay built a community from 0?
17:55 How to do the right things every time!
19:00 What to do when sales drop?
21:30 How to learn fashion?
23:50 How he continued to be creative?
26:10 How to make money in the creative field?
26:55 Jay’s background
28:10 Tips for budding fashion designers
29:15 The Indian market for business
31:10 Advice to the audience
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