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How to Successfully Bring AI Products to Market at Scale with GitHub’s CRO

SaaStr 6,634 3 months ago
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Join Elizabeth Pemmerl, Chief Revenue Officer at GitHub, as she shares an in-depth look at GitHub's journey with CoPilot and its growth from an internal tool to a widely adopted AI product. With nearly a decade of experience at GitHub, Elizabeth discusses the importance of customer feedback, iterative development, and scalable strategies for product and team growth. Learn about the challenges, successes, and key strategies employed at GitHub to reach tens of thousands of organizations and millions of users leveraging AI solutions. 00:00 Introduction and Welcome 00:19 GitHub's Journey and Achievements 01:01 Responsibilities as CRO 01:23 The Evolution of GitHub Copilot 02:14 Customer Feedback and Iteration 07:12 Challenges and Learnings in Sales 19:02 Scaling and Support Strategies 22:20 Partner Strategy and Revenue Plays 24:59 Conclusion and Final Thoughts ---------------------------------------------------------------------------------------------------------------------- Want to join the SaaStr community? We're the 🌎largest community for B2B software. Subscribe for weekly updates: https://www.saastr.com/subscribeform Twitter: https://twitter.com/saastr LinkedIn: https://www.linkedin.com/company/2724976 Quora Group: https://www.quora.com/q/cloud Facebook: https://www.facebook.com/SaaStr/ Instagram: https://www.instagram.com/saastr/ Our North American Event: https://bit.ly/2OXeAYh Our European Event: https://bit.ly/2OZTad8

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