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Inside the Business Of Sorority Recruitment Consulting

Forbes 5,144 1 year ago
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Glimpses into sorority recruitment have blown up on social media in recent years, with RushTok exploding on TikTok. This phenomenon has eventually resulted in a documentary, 'Bama Rush,' which chronicles the journeys of college-age women navigating sorority recruitment. Sorority consultant Lorie Stefanelli joins Brittany Lewis on "Forbes Talks" to break down her business of consulting college women through the sorority recruitment process. Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1 Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more: https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript Stay Connected Forbes newsletters: https://newsletters.editorial.forbes.com Forbes on Facebook: http://fb.com/forbes Forbes Video on Twitter: http://www.twitter.com/forbes Forbes Video on Instagram: http://instagram.com/forbes More From Forbes: http://forbes.com Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.

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