This video discusses social media’s impact on the accessibility of Animation because I was tasked with creating a video essay for the first time for a university project. Diving into the way historically that people have had access to entertainment and animation in comparison to the modern world of streaming and social media where animation is at most of our fingertips. Touching on the negative impact that studios and streaming services have had on the animation industry and how that has fuelled the current rise in independent animation.
Using examples of successful independent animated shows such as Lackidaisy to emphasis social media’s role in crowdfunding a diverse range of animated projects, I am able to analyse the effects of social media on the accessibility of animation today in comparison to the past and what that could mean for the future. However, Social media is not perfect and its complex algorithms are creating a barrier in the accessibility of animation.
This is my first time creating a video essay and I have gained a lot of respect for those who do it professionally, I hope you enjoy!
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Timestamps:
0:00 - History of Entertainment
0:56 - End of Steaming
1:40 - Rise of Independent Animation
2:34 - TikTok
3:32 - Algorithms
4:09 - Conclusion
#animation #videoessay #socialmedia #tiktokanimation #independentanimation #tiktok
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The content used in this video is intended for criticism and informational purposes only. All rights to the images, music, clips, and other materials used belong to their respective owners. I do not claim ownership over any third-party content used.
Independent Animations Featured:
https://youtu.be/O5H9MypXE6w?si=AA_SL5fXW9isLjFL
https://youtu.be/kd7vXdI_Vwg?si=AlhrzOOjqApCNnxD
https://youtu.be/Fso7oR6MlKI?si=MUDYihKct7fYAeUg
https://youtu.be/8l8xbqvFPYI?si=79RLbbqa3BSFLlp_
https://youtu.be/0l940bPkV1o?si=oF_PC4CS8fU9FXe5
https://youtu.be/eH-ujKvm4Pc?si=FszNcNm6zALgWOZg
https://youtu.be/jkZQcrlpXwg?si=MI5RNwyNEbQONSVd
https://youtu.be/vffu6FG4YP4?si=uAopROfTmz4vzLKa
Video Clips:
https://youtu.be/xiUdv0TrY-M?si=AcKJfVqdNPuxC0cL
https://youtu.be/0mQKBN49AZE?si=Csfn_s3OKYbbCN_Y
https://youtu.be/Uky-jgd3M3E?si=MmsimpRs_vBaBcL7
https://youtu.be/HwAPLk_sQ3w?si=uO4WL197QuW4sCSs
https://youtu.be/NQ4H86uWztU?si=jp9XhRUkbwsinTSC
https://youtu.be/uApthBVk7mw?si=s0msTloiXoizsxjE
https://youtu.be/LpSPdEnRHio?si=RJHCdiMnghLbsVr8
https://youtu.be/_s2wOhaps-A?si=7ZaVFVcE7u1WuQFX
https://youtu.be/PsOc2eomlOw?si=OOHViHgg05vKqXfm
https://youtu.be/Vv5mDdPQc1c?si=HbLSQuTSjLUoD-Uq
https://youtu.be/wyAkXN_TMSg?si=OJ_eYCCJWWZcekT8
https://youtu.be/Kf0gNA_EAeE?si=U8Q2yuBBmeyxUP2a
https://youtu.be/6SzeoSpJ78k?si=-D9ZtfOhu5hATt99
Essay References:
Aidarbekov, A. (2024). Cinematographic Business Processes for Video Content Production in Contemporary Social Media. Journalism Series. 74(4), pp.46-58. [Online]. Available at: https://doi.org/10.26577/HJ.2024.v74.i4.4.
Bendazzi, G. 2015. Animation: a World History : Volume III: Contemporary Times. CRC Press LLC. Milton. Available from: ProQuest Ebook Central.
Brown, T. (2023). Streaming’s boom-and-bust cycle hit animators hard. It’s not the first time. Los Angeles Times. [Online]. June 13. Available at https://www.latimes.com/entertainment-arts/story/2023-06-13/netflix-hbo-max-animation-cancellations-removals
Business of Animation. (N/A). How TikTok Animators are Dominating the Animation Industry. [Online]. Business of Animation. Last Updated: N/A. Available at: https://businessofanimation.com/how-tiktok-animators-are-leading-the-animation-industry/#:~:text=Tik
Choi, Chulyoung. 2020. Study of Character Animation to improve Production Efficiency. International journal of advanced smart convergence. 9(2), pp.179-184. [Online]. Available at: https://doi.org/10.7236/IJASC.2020.9.2.179
Furniss, M. 2017. Animation: the Global History. Thames & Hudson. Limited. London. Available from: ProQuest Ebook Central.
Wang,Y. (2024). The Impact of Social Media on Television Broadcasting and Film Production. Advances in Social Science, Education and Humanities Research. 867(N/A), p.N/A. [Online]. Available at: https://doi.org/10.2991/978-2-38476-297-2_57
Hodge, A. P. (2023). The art of change over time: Analyzing alternative production pathways in animated television. Honors College, Texas State University. Available at: https://hdl.handle.net/10877/17059