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Mad Men, a show about mid-twentieth century American advertising, skillfully employs text, subtext, and symbolic imagery to emotionally sway the audience. In this video, we break down the acclaimed season 1 finale, "The Wheel", to uncover how the show's protagonist, Don Draper, utilizes all the meaning-making tools at his disposal to make a sale, even as the show's creators use those same tools to evoke a response in us.
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Video Produced by: Michael Tucker (https://twitter.com/michaeltuckerla)
Written by:
- Tricia Aurand (https://twitter.com/TriciaJeanA)
- Brian Bitner (https://twitter.com/BrianBitner)
- Alex Calleros (https://twitter.com/alex_calleros)
- Michael Tucker
Edited by: Alex Calleros
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