Media Improvement Plan | Website Strategy #websitedesign #neuromarketing #presentation #cialdini

For this video, I created a pitch video to improve a website for a business that I found in my state that would be a potential target client for my business. Here is how I went about this project.

I first established clear left and right brain strategies into the deliverable by including statistics and analytical considerations along with supporting visual resolutions to improvements that I proposed for this website. I then articulated neuromarketing techniques that addressed three primary considerations that would speak to each of the three parts of our brain.

To improve the flow of my delivery, I addressed ways to improve the tagline and aesthetics of the logo to start things off. Then, with the three brains in mind, I dove into nine examples addressed within each of Cialdini’s persuasion tactics seamlessly to add value to the pitch.


CITATIONS:
MUSIC:
Licensed through Motion Array under Earthship Media

RESEARCH:
https://docs.google.com/document/d/1Un7MgRnNKjCY_OlAnQpTbNISmLWmufz9IWHF_UcYpVA/edit?usp=sharing

DISCLAIMER:
This video was created as an educational challenge to produce a pitch for a website improvement strategy.

Any links provided in the notes of this video, such as affiliates, partnerships, or referral links, may benefit me as a creator.