Acoustic Sounds CEO Chad Kassem is still passionate about obtaining the richest, purest sound possible on every album his company reissues.
Showing the behind-the-scenes effort that produces those vaunted Analogue Productions reissues (the reissue label of Acoustic Sounds, Inc.) is the goal of a new video series Acoustic Sounds is producing. Published on the company’s social media platforms, these videos will keep customers up-to-date about upcoming product releases as well as aspects of the production process. Expect to see subjects such as Quality Record Pressings plating and pressing, how Analogue Productions Ultra Tape reel-to-reel copies are manufactured, and more.
Engaging with customers is, and always will be important at Acoustic Sounds. But with thousands of customers worldwide, and managing a company that employs more than 100 workers, that one-on-one customer contact that helped Kassem grow his business is today more of a challenge. Using video/social media, Kassem is enthusiastic about reaching his customers in the most efficient and engaging way possible.
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