In this episode, Louella Fernandes speaks with Jordan Darragh, CEO of PrintReleaf, about the role of carbon offsetting in the print industry. They discuss the journey of PrintReleaf, the significance of understanding print-related carbon footprints, and the challenges of navigating sustainability conversations. The discussion also highlights the differences between verified and certified carbon offsets, the demand for transparency, and the growing role of solutions for commercial printing in their business model. Finally, they explore future directions for PrintReleaf, including potential expansions into e-commerce.
🌐 Discover more about PrintReleaf: https://printreleaf.com/
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This series is in collaboration with Microsoft Universal Print. Learn more at: https://www.microsoft.com/en-gb/microsoft-365/windows/universal-print
Timestamps:
00:00 - Introduction
02:08 - The Birth of PrintReleaf
03:56 - Understanding Carbon Offsetting
05:52 - The Impact of Paper in Carbon Footprint
09:02 - Verified vs. Certified Carbon Offsets
12:00 - Transparency in Carbon Offsetting
15:07 - Demand for Carbon Offsetting Solutions
18:02 - The Shift to Supporting Commercial Printing Organisations
20:53 - Future Directions for PrintReleaf