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Project Uproot: A Case Study in Fear Marketing

Tokyo Rōnin 7,987 lượt xem 3 years ago
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Worked hard on this one, sorry my voice is scratchy. Please subscribe, more Uproot updates and language learning content to come!


In this video I go in depth into the marketing behind the language learning and pitch accent course Project Uproot, which is pending release by Matt vs Japan and Ken Cannon. I talk about the differences between fear based and value based marketing.

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