In this episode, I sit down with Jake Britton, the founder of Wise Bear Creative, for a raw and powerful conversation on storytelling, sobriety, and staying true to your purpose. Jake opens up about his transition from the craft beer industry to launching his own agency not because it was easy, but because it was necessary.
We talk about how his decision to get sober became the catalyst for personal clarity and business transformation. Jake shares why storytelling isn’t just a marketing tactic—it’s a tool for healing, connection, and growth. From navigating identity shifts to building client relationships rooted in honesty and trust, Jake's journey is a reminder that the path to success is rarely straight… but always worth it.
If you’re in a season of reinvention, searching for your niche, or trying to lead with more authenticity, this episode will hit home. Because sometimes, the most powerful brand you can build is one that’s real.