Embedded finance is everywhere – from your Amazon checkout to Swiggy’s credit card offers.
But how do companies make billions from it? In this video, we break down the hidden business model,
why it’s so profitable, and what it means for the future of finance. Don’t miss this deep dive!
Report link - https://bottomline.elevationcapital.com/part-three-reaching-a-billion-india-25-billion-embedded-fintech-opportunity?utm_source=perspectives&utm_medium=mainsite&utm_campaign=launch
Breakdown is a part of Zero1 by Zerodha Network - https://zero1byzerodha.com/network
0:00 Introduction to the $25B Embedded Finance Opportunity
1:34 Understanding Different Types of Financial Services
3:15 History of Embedded Finance
4:35 Why Embedded Finance Works
6:14 Platform Benefits of Embedded Finance
7:50 Present State of Embedded Finance
9:35 Digital Public Infrastructure Impact
14:20 Future Opportunities
24:15 The GEM Framework
27:08 Conclusion