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OLA Electric, one of India's largest two-wheeler manufacturers, is on the verge of collapsing due to many reasons that you will know in the case study video. It directly affected the company's market share, and its share price tanked from high to low in just months.
This case study sheds light on the issues that every Ola customer faces. It covers everything from scratch from Ola electric manufacturing, models, differences between them, services offered, and how they differ from traditional brands.
Know why the general public was frustrated with Ola Electric, the reasons for complaints, social media trolling, government notices, and more.
This case study also provides insights into the other market players and how their share is increasing while Ola's is continuously declining.
Watch the complete case study to know what has happened with OLA Electric. If you're an existing customer with Ola, please share your experience with the general public and what they can do to bring change and resolve customer's issues.
Timestamps:
0:00 - Introduction
01:27 - Important Facts to Know
02:00 - 8 Major Reasons for Ola's Fall
02:29 - No R&D at Ground Level
05:20 - Limited Availability of Service Centers
07:40 - Failure of It's Masterstroke
08:45 - Lack of Empathetic Behavior
10:27 - Problems in Product Portfolio
11:09 - Employees Issues
12:32 - Competition to Ola
13:52 - Government Notice
16:39 - Ola Future Prospects
19:17 - Call to Action
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Rahul Malodia is a professional CA, Management Consultant, And Business Coach. He started a revolution for Businessmen, with a mission in his eyes of Business Freedom. He begins with a basic session where you will find every aspect of your business. It is applicable to every business, be it big or small.
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