How did a vertical farming startup, selling boxes of strawberries for $50, succeed in securing a $50 million investment? We delve into the story of CEO Hiroki Koga and his journey to bring his high-tech Japanese strawberries to the US while taking a peek into the future of food production, discovering why companies like Walmart, Amazon, and SoftBank are investing billions in vertical farming.
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Read our Sources:
https://www.agritecture.com/census
https://www.sphericalinsights.com/reports/japan-vertical-farming-market
https://agfundernews.com/learning-from-japans-mistakes-oishii-ceo-hasnt-spent-a-dime-on-leafy-greens-as-ultra-premium-strawberries-thrive
https://agfundernews.com/robotic-vertical-farming-startup-fifth-season-shuts-down
https://www.ft.com/content/f80ea9d0-21a8-11ea-b8a1-584213ee7b2b
https://www.hortidaily.com/article/9495384/pioneers-get-killed-second-generation-farmers-get-rich/
https://www.agritecture.com/blog/2020/11/4/vertical-farming-hope-or-hype
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