🚀 Is your website actually bringing in clients? Or is it just sitting there collecting digital dust?
In this episode of The Nutrition Business Show, I sat down with Jessica Freeman of Jess Creatives—an expert web designer and SEO strategist for nutrition and health professionals.
Here’s what you’ll learn:
✅ The biggest website mistakes that are costing you clients
✅ The best website platforms for dietitians & nutritionists
✅ How to structure your website for more leads & conversions
✅ The truth about SEO and how to get found on Google
✅ Whether blogging is still relevant for nutrition professionals in 2025.
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TIMESTAMPS
00:00 Intro
02:28 Introducing Jessica Freeman from Jess Creatives
04:19 Why Specialise in Health and Fitness Websites?
05:54 Choosing the Right Website Platform
12:13 The Best Themes for WordPress
14:18 Common Website Mistakes to Avoid
18:58 Organising Your Website for Multiple Niches
23:27 Essential Pages for Your Website
30:56 Optimising Lead Magnets and Landing Pages
35:53 Tips for Increasing Conversions on Opt-In Pages
38:59 Building Trust with Your Audience
39:21 Optimising Your Opt-In Pages
39:49 Mobile Responsiveness Tips
40:18 Advanced Mobile Optimisation Techniques
44:07 The Debate on Website Pop-Ups
49:30 Effective Sales Page Strategies
56:43 Understanding and Implementing SEO
01:02:46 SEO Services and Support
01:05:57 Final Thoughts and Business Advice
🔗 LINKS MENTIONED IN THIS EPISODE
👉 Bali Retreat (June 2025): https://charlynooi.mykajabi.com/bali-retreat
👉 Free Training: Build Sites That Actually Convert - https://jesscreatives.com/dms/
👉 SEO Services: https://jesscreatives.com/seo-services/
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🚀 FREE TRAININGS & RESOURCES
🔸 5 Steps to $5K Months Masterclass:
https://charlynooi.com/5-steps-to-5k-masterclass
🔸 3 Steps to Sign Your Next Nutrition Client in 7 Days:
https://charlynooi.com/sign-clients-fast-guide
🔸 The Nutrition Business Show:
https://charlynooi.com/podcast
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🔗 CONNECT WITH JESS
Email: jess@jesscreatives.com
Instagram: @jesscreatives
Website: https://jesscreatives.com/
📲 CONNECT WITH ME
Web: www.charlynooi.com
Facebook: @charlynooi
Instagram: @charlynooi
YouTube: @charlynooi