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Ep 333
In five years will the majority of social video will be AI-generated?
Kipp, Kieran, and guest Gaurav Misra, of Captions, dive into the arrival of Mirage, a new AI video tool that turns 20 days of video production into 20 minutes of creative magic. Learn more on how AI-generated avatars will change the face of marketing for SMBs, why realism and acting are the key differentiators for engaging video, and practical ways you can use AI video for ads, product demos, social content, and SEO faster and at a fraction of the cost.
Mentions
Gaurav Misra https://www.linkedin.com/in/gamisra1
Get access to Mirage edit and Mirage Labs at https://www.captions.ai
ElevenLabs https://elevenlabs.io
Time Stamps
00:00 Mirage: Simplifying Recording for Creators
07:24 Virtual Creators for SMB Branding
08:59 Fabricated Content and Future Algorithms
13:18 Enhancing Realism Through Body Language
16:00 Creativity Over Tools
20:45 ChatGPT Image Customization Guide
22:20 Customizable AI-Generated Video Gestures
24:15 Instant Video Creation Tool
30:17 Optimizing Short-Form Video for Engagement
34:04 Video Marketing for SMBs Revolutionized
34:51 Automated Video Creation Revolution
38:56 Mirage: Revolutionizing Short Videos
Host Links:
📲Kipp Bodnar, https://twitter.com/kippbodnar
📲Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
About the Show
Kipp Bodnar, HubSpot’s CMO and Kieran Flanagan Hubspot's SVP of Marketing, lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.