Using artificial intelligence (AI) to generate fit-for-purpose Plain Language Summaries (PLS)

Note this is a video recording of an online meeting conducted using the Zoom.us platform. Inevitably such recordings suffer a little in terms of their production values because of the internet connectivity and quality of webcams. Despite that, they allow us to provide additional valuable insights in to the MedComms business and we can involve a wider range of speakers who can participate from the comfort of their own desks, wherever in the world they are.

The inherent benefits in providing greater accessibility to scientific research for non-specialist audiences is now well established. However, evidence to date shows that most PLSs are difficult to read for a lay population without medical education, and generally fail to meet the recommended readability levels required for healthcare information. In this webinar we hear about a series of studies (hot off the press from ISMPP US 2024) that demonstrate the time-, effort-, and quality-benefits of using AI to facilitate the generation of PLSs. We are joined by Tom Grant (UCB), David McMinn (Sorcero), Walter Bender (Sorcero) and Laura Watts (Lumanity) for an engaging and interactive session. And we answer questions from the audience.

It should be of interest to anyone who is working in and around MedComms, or who is wanting to join the business.

Recorded 08 May 2024 as a MedComms Networking webinar. Produced by NetworkPharma.tv

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Tom's LinkedIn page is at https://www.linkedin.com/in/tom-grant-8b459b9/

Find out more about UCB at https://www.ucb.com/

David's LinkedIn page is at https://www.linkedin.com/in/david-mcminn-phd-92979418/

Walter's LinkedIn page is at https://www.linkedin.com/in/walterbender/

Find out more about Sorcero at https://www.sorcero.com/

Laura's LinkedIn page is at https://www.linkedin.com/in/laura-watts-ph-d-44b2639/

Find out more about Lumanity at https://lumanity.com/

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We are building a library of free recordings, like this one, for a global pharmaceutical industry audience at NetworkPharma.tv and we’d welcome your suggestions for new topics and speakers.

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