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Imagine having the opportunity to join an artist residency within a manufacturing firm in Beijing, where you can collaborate directly with the workers on a unique art project. We're excited to share our interview with Alessandro Orlandi, who will delve into his experiences with this innovative project and discuss the broader implications of social art. Join us to explore the intersection of creativity and industrial environments through his insightful perspectives.
The Social Sensibility Research and Development (R&D) Department represents a pioneering artist-led initiative situated within the bustling factory of Bernard Controls, a French manufacturing firm in Beijing, China. Twice a week, artists are welcome to share their time and knowledge with the company's vibrant community of nearly 100 workers, turning them into art users.
This innovative project was conceived 13 years ago through a meeting between artist Alessandro Rolandi and Guillaume Bernard, the COO of Bernard Controls, and has flourished ever since. All the participation is completely voluntary, and the works belong to the creators themselves. I believe this initiative stands as a compelling blueprint for socially engaged art practices.
β° TIMESTAMPS
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00:00 Introduction
02:19 Living in China
08:12 Initiating Social Sensibility
12:19 Not Art Therapy
16:37 Participating Artists
17:58 Socially Engaged Art
20:16 Bernard Controls
24:41 Getting Political
29:17 Art and Precarity
33:23 Art in Factories
38:21 New Ink Calligraphy
40:51 Getting Involved
43:42 Meaningful Exchange
46:30 Thanks for Watching
π MENTIONED
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Social Sensibility R&D: https://www.socialsensibility.org/
Alessandro Rolandi artist website: https://www.alessandrorolandi.org/
π WEBSITE
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βΆ Visit our website: https://veryprivategallery.com/
βΆ Ask us questions at our forum: https://veryprivate.art/
π§ SOCIAL MEDIA
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βΉοΈ CHANNEL INFO
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Searching for tips on how to promote your art? You are in the right place! We make videos on selling art online & offline, showing your art, and building a personal brand as an artist - basically all about making a living as an artist. Besides tutorials, we make art vlogs from time to time. P.S. We are based in Spain.
#beijing #chineseart #socialarts