In this episode, we’re joined by Tyler King, Senior UX Researcher at SAP, with over 10 years of expertise in human-centered design, product strategy, and driving UX maturity in enterprises. Tyler discusses her journey of transforming customer insights into successful digital products, the complexities of designing for large-scale systems, and why storytelling is a vital skill for UX professionals.
Discussion Points -
~ How does it feel to be a design leader, and what has your journey been like in spreading ideas at the enterprise level, especially in complex industries? 1:47
~ When you're dealing with a large product-based company with multiple product managers and owners, how do you prioritize tasks? 8:06
~ How do you quantify data from diverse users, especially when they aren't software professionals? 10:31
~ Rapid fire round 12:31
~ Do you miss working in the B2C market? 16:50
~ Is there any technology that you are really excited about, specifically regarding AI or quantum computing? 21:25
~ Do you have any upcoming conferences you're attending? 22:57
~ What advice do you have for people who want to follow your footsteps in UX, especially for junior UX professionals? 24:02
Show notes -
~B2B has really, really complex systems. And it's a really interesting space if you're into problem-solving.
~ Enterprise UX is often the most neglected side of design because people think that users are getting paid to use the software, so functionality takes priority over experience.
~ Being in the enterprise space, it's less obvious, but the challenges are always complex, and solving them is immensely rewarding.
~ I think the most important skill for junior UX designers is storytelling. It's what gets your stakeholders on board and helps them understand your work.
~ In enterprise, the interfaces may not be as sexy as Netflix, but if you're excited by solving complex problems, you'll never be bored.
~ When you're working on mission-critical applications, the impact is significant—it's not just about making something look good; it’s about making sure it works for the people who rely on it.
Links:
LinkedIn: https://www.linkedin.com/in/tyler-nicole-king/
Website: www.sap.com