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Why 90% of Loan Officers FAIL | Episode #5 Brian Vieaux | People Matter Show

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🔥 "The mortgage industry is BROKEN… and this CEO just revealed how to FIX it." Join Miguel Narvaez on People’s Matter as he sits down with Brian Vieaux—30+ year mortgage veteran, President/CEO of Finlocker, and visionary leader—to uncover the secrets most loan officers ignore. 🚨 In this explosive interview, you’ll learn: ✅ Why leading with “rate” is KILLING your business (and what to do instead) ✅ The #1 tool every loan officer NEEDS to dominate in 2024 (hint: it’s NOT your CRM) ✅ How to turn realtors into OPTIONAL partners (Brian’s “hybrid loan officer” strategy) ✅ The biggest mistake Brian made in his career (and how YOU can avoid it) ✅ Why your personal brand is worth $$$ (even if you hate social media) 💡 WATCH NOW to discover: How Finlocker’s tech is revolutionizing mortgage readiness (07:20) Brian’s “fail fast” advice for new loan officers (38:50) The shocking truth about CRM dependency (13:30) 📈 Whether you’re a loan officer, realtor, or entrepreneur, this video will change how you think about sales, relationships, and building a legacy in the mortgage industry. Drop a comment below: What’s YOUR biggest challenge as a loan officer? Let’s discuss! 👇 👉 Don’t forget to LIKE, SUBSCRIBE, and hit the bell 🔔 for more raw conversations with industry leaders who put PEOPLE first.

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