Last weekend, I ran into a massive UX fail while trying to watch The White Lotus on Hulu. What should have been a simple, one-click upgrade turned into a 30-minute ordeal of login issues, confusing settings, and endless redirects just to add HBO Max to my Disney+ and Hulu bundle. This frustrating experience highlights a major problem with fragmented platforms and poor user experience design.
In this video, I break down why this happened and how companies can avoid making the same mistakes. I’ll also share practical UX and funnel optimization tips to help growth marketers and product teams create frictionless, seamless experiences. If you're building or optimizing digital products, this one's for you!
If you enjoyed this video and want more insights on growth marketing, UX best practices, and conversion optimization, subscribe to my channel @YarinGrowth for more.
👉 If you’ve had your own UX nightmares with streaming platforms or any other service, share your story in the comments!
Timestamp:
Intro: 00:00-01:30
Demo and funnel overview 01:32-03:12
Why is this happening? 03:13- 03:35
How to Fix This and best practices 03:36- 05:21
Conclusions 05:23-05:55
Outro 05:55-06:00
Tags:
#UserExperience, #GrowthMarketing, #UXfail, #StreamingFail, #CustomerExperience, #b2bmarketing #ConversionOptimization, #TheWhiteLotus, #HuluUX, #HBOmax, #DisneyPlus, #StreamingPlatforms, #GrowthHacking, #ProductManagement, #FrictionlessExperience, #DigitalExperience, #UserJourney, #CustomerRetention, #MarketingStrategy, #ProductLedGrowth, #whitelotus