Wylie Robinson is the co-founder and Chairman of Rumpl, an American-based manufacturer of outdoor gear such as blankets, towels, and mats.
This conversation with Christian Rawles covers the early days of Rumpl, building a brand, riding the wave of changes in social media, balancing the wholesale and e-commerce channels as well as how to build a team. Other discussion topics include:
➡️ Rumpl's original Kickstarter page and its iconic image
➡️ the company's website
➡️ mountain biker Shawn Palmer
➡️ and Canadian photographer Jeremy Koreski.
The KORE Podcast is a production of KORE - Kootenay Outdoor Recreation Enterprise. Learn more about KORE and the podcast: https://koreoutdoors.org/kore-outdoors-podcast/
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