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Market Entry Strategy Case Interview - McKinsey Case Study Example

Management Consulted 31,709 lượt xem 3 years ago
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Looking for a market entry strategy case interview that will test your math and formulas abilities? This is the one for you! Watch as Edward works to help a beverage company decide if a new market would be profitable to break into.

Can he create a sound market entry strategy for the case interview? Watch to find out.

Highlight Timestamps:
1:30 - Case prompt
2:31 - Recap by candidate
3:32 - Building a market entry framework
34:33 - Presenting a recommendation
36:00 - Feedback by the interviewer

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